So there seems to be movement in the funding of technology for use in everyday situations:
MagInk develops and markets reflective digital ink technology, considered a global breakthrough for the billboard industry. The reflective technology makes to possible for the first time, to use digital displays outdoors, without the need for energy input during the display period. Costs are substantially lower than for existing display technologies. The proprietary technology has a very wide range of applications, including digital furniture, billboards, and building materials.[...]
MagInk's technology is basically an ink that changes color at a computer command. The company's is presently focusing on the billboard market, but it envisions entering other industries. Poliakine says, "Imagine wall paint that changes the color of your office and living room at a computer command. In the future, it will be possible to send digital broadcasts without the need of televisions. That's the vision."
From Globes Online
And this odd collection of ideas that are an attempt to extent a consumer audio brand to smart furniture:
Symphonix Ltd, the Huntingdon based manufacturer of loud speakers, including the world recognised Mission brand, has been acquired by Fundamental eInvestments Plc, the Harlow based audio visual solutions provider.[...]
Symphonix will work in close association with other group companies and will handle the manufacturing side of the Purely Plasma Limited (PPL) business to include a Plasma Bed, a range of wooden Retro LCD Screens and a range of household furniture centered around flat screen technology.
From Business Weekly
Fascinating. Where there's money smoke, there's technology fire and I'm interested to see where this stuff is going to go. It's also good to see that it's not just Philips and Sony. When the little guy gets into the act, that means that there may actually be a market.