Hinton reviews my book in Boxes and Arrows

Andrew Hinton writes a thorough and insightful review of my book. He was swayed by my suggestion that the tools of marketing research should not be thrown out with the bathwater of bad marketing, which I'm happy to hear, as it was one of my goals in writing the book.

Thank you, Andrew!

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It took me, um, a year and a half to notice this post (which is about the right rhythm for me to keep up with stuff online), but now I can say "You're welcome!"
:-)

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A device studio that lives at the intersections of ubiquitous computing, ambient intelligence, industrial design and materials science.

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Smart Things: Ubiquitous Computing User Experience Design

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Observing the User Experience: a practitioner's guide to user research

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ISBN: 1558609237
Published April 2003
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About this Entry

This page contains a single entry by Mike Kuniavsky published on April 23, 2004 7:42 AM.

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